潍坊酒店LOGO设计These magazines will give Tesco the chance to market their brand in a variety of ways. 这些杂志的机会会给乐购市场潍坊酒店LOGO设计品牌以各种不同的方式。Customers will see the Tesco logo on almost every page. 客户要看到几乎每一页都乐购标志。The brand can use this vehicle to introduce new items and show consumers new ways to use old favourites. 品牌可以用这个工具来介绍新产品,向消费者出示新的方法来用旧的最爱。Sales and promotions will likely be mentioned. 销售和促销活动可能会提到。A key difference from other media, however, is that Tesco will not be competing with other grocery stores for attention and publicity.一个关键的区别与其他媒体,不过,就是乐购将不会竞争与其他食品杂货店处理并宣传。
Does Tesco need this kind of publicity? 乐购是否需要这种宣传吗?Although it is one of the largest and best known brands in the UK, it likely needs all the publicity it can find. 虽然它是其中一个最大的和最好的知名品牌在英国,这可能需要宣传它可以找到。Retail is a competitive business, especially in a shakily recovering economy. 零售是一个竞争激烈的商业,特别是在上香恢复经济。Consumers are likely to patronise grocery stores without a great deal of thought, so there is a constant risk of losing customers should another company make an alluring bid for them. 消费者可能还给杂货店没有想到很多,所以也有一定风险失去的顾客应该另一个潍坊酒店LOGO设计公司让一个诱人的竞买。In short, Tesco, like most UK businesses, cannot afford not to market their business and keep their简而言之,乐购,像大多数英国业务,也不能和保持他们的市场业务logo design标志设计fresh in the hearts and minds of consumers.新鲜心上的消费者。
While many small businesses cannot afford to take these extreme measures to get publicity, there are several lessons to be learned here. 虽然许多小型企业不能把这些极端的措施得到推广,有几个课程要学习在这里。First, media attention is worth courting, even at relatively high costs. 首先,媒体的关注是值得求爱,即使在相对较高的成本。Second, it is important to keep your brand in constant public view. 第二,这是很重要的,让你的品牌在不断地向公众展示。Last, no business, regardless of its size or market share, can afford to overlook the important areas of marketing, branding, and logo design. 最后,没有生意,无论其大小,都不能承担或市场份额忽略了重要的营销、品牌、logo的设计。In fact, having a smaller business presents more challenges, challenges that a consultant can help you overcome for long term success.事实上,有一个规模较小的公司提出了更多的挑战,潍坊酒店LOGO设计 顾问可以帮助你克服长期的潍坊酒店VI成功。
(版权所有:转载请注明来源于【人和时代・中国】 http://www.hotelcis.com 作者:先锋)
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