运城酒店品牌需要达到的运城国际酒店品牌最高端吗?
Posted on贴在 September 20, 20102010年9月20日||Category:类别: Branding品牌
Word of mouth is the most important type of口碑是最重要的类型marketing in the new millennium营销在新年. 。Bloggers can be an essential part of this equation, because they have high credibility with a relatively large UK audience. 写博客的人可以是一个不可缺少的组成部分,因为他们拥有该方程高信誉,以一个相当大的英国观众。This makes connecting with bloggers an essential part of creating word of mouth for brands and exposure for the company’s这使得连接在博客中一个必不可少的部分为品牌创造口碑和暴露为公司的logo design运城酒店品牌标志设计, but many UK brands struggle to effectively to make that connection.英国的许多运城酒店品牌品牌,但努力有效地使连接。
Blogging has already become a massive and somewhat baffling part of the博客已经变成一个巨大的一部分,有些不解fashion business时尚商业. 。Brands reign supreme in this industry, and the people influencing the latest trends are not magazine editors and celebrities, but bloggers. 在这个行业品牌占据统治地位,影响的最新趋势不是杂志的编辑和名人,但写博客。This became obvious during this year’s fashion shows, when fashion bloggers such as 14 year-old这变得越来越明显,在今年的时尚显示,当时尚博客14岁等Tavi GevinsonTavi Gevinson, were given front row seats at the expense of established names in fashion magazine publishing.前排的位子,给出了建立在牺牲的名字写在时尚杂志出版社出版。
Connecting with well-read UK bloggers such as young Miss Gevinson is one of the growing challenges of brands in every industry. 结合英国等耐读的博客是一个年轻的姑娘Gevinson日益增多的挑战在每一个行业的品牌。With tens of millions of people writing blogs in the UK, it can be difficult to identify the ones who are the leaders in their field. 成千上万的人,写博客在英国,很难确定那些是在同行业中处于领先地位。Once these star bloggers are identified, persuading them to give you a good report and feature your products and一旦这些明星博客确认,说服了他们给你一个好的报告,您的产品和特征logo design标志设计in a post. can be even more difficult. 在一个post.可以更加困难。Here are a few tips for getting the blog acclaim that can make all the difference in the future of your brand.这里有一些技巧来获得赞誉,博客可以完全不同的未来,你的运城酒店品牌品牌。
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陕西酒店形象设计与人和时代建立长期、友好的合作关系。
1. 1。Build long-term relationships.建立长期、友好的合作关系。It is no secret that bloggers can hold the key to success for companies. 大家都知道博客可容纳公司成功的关键。The best-known bloggers are inundated with press releases and product samples, to the point that it can be impossible to focus on each one. 最著名的博客们被淹没在新闻发布、产品样本、到如此地步,其不可能再专注于每一个。Because of this, it is crucial to not just approach them once, but to develop a long-term relationship with key members of the blogging community. 正因为此,这是至关重要的,不只是一次接近他们,而是要发展一种长期关系的博客社区的主要成员。Put in the effort to create back-and-forth dialog, and keep wooing the same people. 努力创造来回对话框,让寻求同样一批人,This will help you stand out and increase the chances that the blogger becomes a vocal, long-term fan of your company.这将帮助你脱颖而出,那么博客提高声乐、长期成为贵陕西酒店形象设计公司的球迷。
2. 2。Put your best foot forward.表现出你最好的一面。A blogger can ruin your reputation as quickly as they can build it. 一个博客可以抵毁你的声誉,他们能尽快建造它。Make sure they see the best that your company has to offer, whether it is product samples or press releases. 确保他们看到最好的,贵公司所提供的产品样本,无论是或新闻。Stay with your留在你的brand品牌identity and include high quality image files that include your logo design. 身份和高质量的图像文件包括,包括你的logo的设计。Because most UK blogs are not sponsored, the author has no reason to give anything less than an honest opinion, even if it happens to be scathing.因为大多数英国博客作者赞助,没有理由付出一切,不到一个诚实的意见,即使它碰巧是严厉的。
3. 3。Act like a reader, not a sponsor.像一个读者写的,不是一个赞助者。Bloggers are acutely aware of the fact that their credibility is key to their popularity. 博客们敏锐地意识到一个事实:他们的信誉的关键是他们的声望。Because of this, they tend to turn down acutely commercial approaches. 正因为此,他们倾向于拒绝敏锐的商业途径。However, if you study their blog and give them a personalized communication, you have a better chance of getting the publicity that you are seeking. 然而,如果你学习他们的陕西酒店形象设计,并给他们一个个性化的沟通,你有一个更好的机会找到你正在寻找的宣传。Get to know what the blog is about, and then send the author a note praising their work and suggesting that they and their readers might enjoy your products. 去知道这个博客是关于,然后给作者笔记称赞他们的工作,认为他们和他们的读者可能会喜欢你的产品。This way, the writer doesn’t feel that talking about your brand would be ‘selling out’陕西酒店形象设计这种方式,笔者不觉得会谈论你的品牌的出售”。
(版权所有:转载请注明来源于【人和时代・中国】 http://www.hotelcis.com 作者:先锋)
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