林芝酒店标牌超越他们林芝酒店设计关系公司

林芝酒店标牌超越他们林芝酒店设计关系林芝酒店设计公司能性卖滑雪吗?

Posted on贴在 November 1, 20102010年11月1日||Category:类别: Branding品牌

Sex sells—or so we are told. 所以我们说sells-or性。However, will sex sell anything? 然而,将性出售任何?Barely dressed women in Burton advertisements have recently created quite an uproar, but they seem to be the latest in a long line of modern sexy ski marketing. 妇女几乎不穿伯顿广告最近创造了很乱,但他们似乎是最新的一长排的现代性感的滑雪销售。In a recent ad campaign, well known ski在最近的一个广告宣传活动,众所周知的滑雪brand品牌Lange is also using sex to sell their products, particularly their ski boots.兰格也在用性来销售他们的产品,特别是他们的滑雪靴。

In the photo used by Lnage and printed in numerous industry magazines, a barely dressed Maria Riesch is shown posing suggestively while wearing a pair of Lange Ski boots. 在这张照片使用,在众多的工业Lnage印刷杂志,一个几乎没有穿Riesch推测显示玛丽亚姿势而戴着一副兰格的滑雪鞋。These are not just any boots, but the exact model that she wore on the World Cup Circuit. 这不仅仅是任何的靴子,但确切的模式,她穿着在世界杯上的电路。She personally was involved in testing these boots so the attachment to them likely goes beyond her financial relationship with the ski company.林芝酒店设计她亲自参与了测试这些靴子所以附件可能林芝酒店标牌超越他们林芝酒店设计关系公司。滑雪

Is sex going to sell in this circumstance? 是性去卖在这种情况下吗?This ad clearly ties the brand, its这个广告的品牌,它明显地联系logo design标志设计, and this winning skier together in the minds of viewers. 滑雪者,这在一起赢得观众的思维。This will give the company a good chance at success. 这将给公司一个很好的机会的成功率。In fact, the talk and media attention given to the ads will likely only serve to increase their efficacy. 事实上,说话声和媒体的注意给广告可能只会增加他们的功效。However racy, this is hardly the most sexual example of ski marketing we have seen lately.然而,这是不地道的最性的例子,我们已经看到了滑雪市场了。