那曲酒店广告公司的那曲酒店品牌现在处理一个全新的酒店。

那曲酒店广告公司 Faced with a lack of finds, UK skier Alan Baxter posed almost nude for a series of shots that were placed in a calendar to help him raise money to go to the 2010 Winter Olympics in Vancouver. 面对一个缺乏发现,英国几乎裸体滑雪艾伦·巴克斯特提出一系列照片,这些被放在一个日历将帮助他筹集资金去了2010年冬季奥运会在温哥华。In several, he is covered only with his hand. 在几个,他只能用他的手被冰雪覆盖。While the skier admits that this was nerve-wracking, he feels that the images at least were tasteful and artsy—and more than worth his try at Olympic gold.虽然承认这是滑雪者伤脑筋时,他会觉得,图像至少是品位、artsy-and超过值得自己尝试奥运金牌。

Baxter did not strip for another’s company’s brand, but rather for his own opportunities. 巴克斯特不带别人的公司的品牌,而是为自己的机会。Does this make the lapse more or less forgivable? 那这段或多或少可以原谅吗?In this case, few people held the calendar against the skier, and even more seemed to see it as a humorous and even ingenious choice. 那曲酒店广告公司在这种情况下,一些人拥有对滑雪者的日历,甚至更多的似乎认为这是一个幽默,甚至巧妙的选择。Luckily, it had the intended effect.幸运的是,它的预期效果。

These are not the only examples of sexy ski marketing. 这些并不是唯一的例子的性感滑雪销售。The national Swiss Ski School is using a similar tactic to sell their services. 国家瑞士滑雪学校是利用类似的策略出售他们的服务。The nation recently held a contest hoping to find the most attractive male instructor in the mountainous nation. 美国最近举办了一个竞赛,希望能找到最具吸引力的男性教师在山区的国家。The web site was not just popular; it developed a cult following of women visiting to observe their favourite skier. 该网站不仅仅是很流行的,发展了一个崇拜者的女性来观察他们最喜爱的滑雪。Will women be more likely to travel to Switzerland simply to see the sexy ski instructors? 将女性更有可能去瑞士就是为了看一眼电影的宣传性感的滑雪教练吗?While it’s hard to imagine this being the only criteria, it certainly will make the Swiss Alps feel all the more attractive to potential visitors, especially females.虽然很难想象这是唯一的标准,它肯定会让瑞士阿尔卑斯的感觉更吸引潜在客户,尤其是女性。

Skiing was once seen as an old fashioned sport, but it has definitely caught up with the times. 滑雪曾经被看作是一个老式的运动,但它绝对赶上时代。Ads such as this suggest a target market that is younger and hipper than the former middle aged ski fans. 这样的广告目标市场,提出一个年轻、号比原中年滑雪爱好者。Snowboarding and other youthful offshoots have attracted numerous new and ever younger people to the slopes, where they are more likely to give skiing a chance. 滑板滑雪和其他年轻的支派都吸引了众多的新的和以前的边坡的年轻人,他们更有可能给滑雪的机会。This has led to changes in branding and in advertising for companies now dealing with an entirely new demographic.这导致了变化与那曲酒店广告公司的那曲酒店品牌现在处理一个全新的酒店。