上海酒店VI设计在上海酒店建设中的重要性
很对上海酒店开发商,在筹备一家新的酒店的时候,更多的在考虑是怎样选择地址,怎样做好建筑装饰,以为酒店VI设计,不是很关键,可有可无,以为做个店标,就万事情大吉。
其实,在我们认为比较成功的上海酒店中,象7天,应该在上海酒店VI系统,即视觉识别系统,是做的比较成功的。
一个商旅客户,到一个陌生的城市,住宿是第一件大事,在脑子还是一片空白的时候,突然想起那间在坐车的时候,随处可见的,那有着黄色外墙的建筑,那就是7天快捷酒店了。以后住过几次,慢慢的认识到,不管网络订房,还是房间布置,还是比较合适现代商旅客户,方便,快捷,干净,简单,有现代感的要求。
所以,每个新的酒店的诞生,首先要进行形象系统的定位,就是我们经常说的上海酒店VI设计定位,然后根据自己的经营酒店级别,进行相应的上海酒店VI设计,其实不同级别的酒店,酒店VI设计的定位和具体细化,又有所不同,酒店的开发建设与深圳的酒店建设计的重要性区别就是如些的了,下回再祥细介绍具体的情况。
About the hotel VI design in the hotel, the importance of the construction
The hotel is in preparation for a new developer, the hotel, and more in considering how to choice the address is, how to make building decoration, thought the hotel, not very key VI design, dispensable, think to do a shop, all good luck in the standard thing.
In fact, we think more successful in the hotel, like 7 days, should be in the hotel VI system, namely visual identity system, is the comparison of success. Do
A business customers, to a new city, housing is the first important thing, in the brain or a blank of time, suddenly remind of the bus, in between the ubiquitous, that has a yellow wall construction, it is 7 days fast hotel. Later, a few live slowly realize, no matter room reservation, or network, or more appropriate modern business customers, convenient, quick, clean, simple, have contemporary feeling requirements.
So, each new hotel of the birth of the first image system to the orientation, is that we have always said the hotel VI design positioning, then according to their business hotel level, for the corresponding hotel VI design, in fact different levels of the hotel, the hotel VI design orientation and specific refinement, and different, hotel development construction and the construction of the project hotel shenzhen importance is the difference of the next time, such as some more auspicious fine to introduce the situation.
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